Distribution Statistics
After your email has been distributed, you can access some basic metrics about the performance of a distribution. For best results, we recommend waiting a couple of days to view this stats in order to give reporters a chance to open emails.
Stats include:
Opens: The number of people that opened the email whether in a preview panel or in a regular email.- Clicks: The number of people that clicked through a link in your press release to your company's website.
- Bounces: The number of emails that weren't delivered for a variety of reasons including a full email inbox or a discontinued email address.
- Unsubscribe: This is the number of reporters that opt-ed out of future email communication from your organization.