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Publicist Press Release System

While the Empoweren News Manager allows your company to publish all of its press releases on your website, many marketers desire the ability to quickly and easily distribute their news to many media sources without having to hire a professional public relations firm. To answer this need, Empoweren Publicist offers a news distribution solution via email to reach the desired relevant traditional and online media sources.

Media List Features:
	Create Targeted Media Lists Targeted media lists can be uploaded into the Empoweren system.		Upload CSV Lists Upload lists into the system in order to make creating lists faster.
	Contact Manager Upload one contact at a time or edit an existing contact.		Advanced Contact Search Sort contacts by outlet, name or email or use a search feature to find a specific contact within the system.
Pitching Features:
	Pitch Emails Create a pitch email that you can include with your press release.		Integrated Releases Releases placed in body of an email so reporters will never have to open an attachment.
	Test and Preview Emails Send test emails to up to 5 contacts and preview emails within the Empoweren system.		Customizable Email Fields Customize subject and from lines to make them relevant to every email.
	Auto Generated Greetings Personalizes emails by automatically pulling names into the greeting of the email.		Schedule Distributions Schedule distributions in advance so that they are automatically distributed on your desired date/time.
	Save Drafts Save drafts so that you can come back and edit emails at a later date.		Anti-Spam Features Features such as unsubscribe options ensure spam compliance.
	3rd Party Email Routing All emails are routed through a third party server to protect your email address and to keep the additional traffic off your server.
Monitoring:
	Distribution Statistics Access some basic metrics about the performance of a distribution including open and bounce rates.