SEO Services
"Our senior managers have been optimizing sites since 1999, the same year Google moved out of their garage."
| - Mark Forst, President of Captiva Marketing |
When you build your website using Empoweren, you not only get a website CMS that is search engine friendly, you gain access to Captiva Marketing's years of search engine optimization experience. Every element of Empoweren was designed with organic optimization techniques in mind and we even wrote our user's manuals with helpful SEO tips and book recommendations.
For those who want more, you can engage Captiva Marketing to help design, implement, or even run your entire online marketing program. We have experience with companies that range in size from small entrepreneurial organizations to global corporations like sanofi-aventis, Eddie Bauer, Save-A-Lot grocery stores, Scottrade, bioMérieux, Washington University, and Holiday Inn.
Our typical process includes:
Research & Strategy: A 10-step comprehensive site analysis complete with extensive keyword and competitive research.
On Page Optimization: Making a website structurally friendly, "spiderable" and consistent with the search engine ranking algorithms. Creating landing pages to target specific keyword phrases and enhance conversion rates.
Off Page Optimization: Engaging in all professional types of link popularity enhancement activities including directory submission, site sponsorships/advertising, online PR, industry related link exchanges, etc.